The global fashion industry is undergoing a major transformation, driven by a growing awareness of sustainability challenges and a pressing need to rethink the way we produce and consume. At the heart of this shift is circularity—a concept that goes beyond simply reducing waste. It’s about redesigning systems to create lasting value for both the planet and the bottom line.
Recent research by the Ellen MacArthur Foundation highlights the scale of this opportunity, estimating that circular business models such as resale, repair, rental, and remaking could capture a $700 billion market by 2030. But to achieve this, circularity must become core to business—not just an add-on.
At Circular Innovations, we work with businesses to help them tap into these opportunities. Our approach is rooted in practicality: we guide our clients through every step of implementing circular business models that are profitable, scalable, and measurable. Whether you’re looking to launch a repair program, reduce product returns, or set up a resale channel, our platform and team of experts provide the support needed to make it happen.
Circularity doesn’t need to be complex or costly. With the right tools and data, businesses can turn sustainability from a compliance requirement into a competitive advantage. Our circularity platform helps organisations measure impact, identify the best solutions for their operations, and connect with trusted circular partners.
This isn’t just theory—it’s a growing reality. More and more organisations are discovering that circularity not only helps meet ESG goals but also drives customer loyalty and long-term profitability. The future of fashion—and business at large—is circular. Those who act now will be best positioned to lead in an increasingly sustainability-focused marketplace.
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